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Williamson Lures

Born on the rugged coast of the dark continent of Africa where world class fish are found, Williamson Lures has been manufacturing big game lures for decades for those who thrive on the challenge of finding and conquering the world's largest fish. A hard won knowledge and a sincere passion for offshore angling assures that there's a Williamson lure to fill every spot in any saltwater spread.

Melton Tackle is proud to offer the entire lineup of Williamson Saltwater Live Series Lures, a brand-new dimension to blue water fishing is born. Life-like replicas of classic saltwater bait are eliminating the time-consuming “live bait catch” and allowing anglers more productive time on the water. By blending an innovative mix of soft plastic, flash foils and top-of-the-line rigging materials, the designers at Williamson have created baits as close to nature as they come.

Featured Williamson Lures


Williamson Live Little Tunny Lures

Williamson Live Little Tunny Lures

Williamson Little Tunny trolling lures- Rigged and ready to troll.  The Little Tunny when trolled at 7 - 9 knots swims under the normal offshore trolling lures, adding another depth to your spread. Troll it at fast or slow speeds and the life-like swimming action will catch all salt predator species. The perfect choice for big Striper, Wahoo, Tuna, Bonito, Dorado, Sailfish and Marlin. Features New Dynacut Point VMC® hooks and patented hook locking system. Comes pre-rigged with 12 feet of 500 lb. line.


Williamson Abyss Speed Jigs

Williamson Abyss Speed Jigs

Williamson Abyss Speed Jigs feature a unique potbelly shape that gets down fast, allowing you to fish longer and harder.


Williamson Benthos Speed Jigs

Williamson Benthos Speed Jigs

Williamson Benthos Speed Jigs feature a diamond shape that is ideally suited for high speed vertical drops. The Benthos Speed Jigs stay on top of fish even when there's a heavy drift.


Williamson Big Blue Cavitator

Williamson Big Blue Cavitator

The IGFA Certified World Record 1112 lb. 14 oz. Pacific Blue Marlin (80 lb. test class) was caught on this lure!


Williamson Diamond Advocate Lures

Williamson Diamond Advocate Lures

Williamson Diamond Advocate Lures feature feweled facets that produce a flash like no other trolling lure on the market today!


Williamson Diamond Coyote Lures

Williamson Diamond Coyote Lures

Williamson Diamond Coyote Lures feature the same diamond faceted flash of the larger Williamson Diamond Advocate in a bit size package. This 8" lure is killer on marlin, sails, dolphin, tuna and more!


Williamson Gyro Casting Jig

Williamson Gyro Casting Jig

Revolutionary "rotating" jig, Williamson innovation has designed a jig with features and action like none before.


Williamson Heavy and Light Speed Jigging Kits

Williamson Heavy and Light Speed Jigging Kits

All Williamson Lure Kits have a well thought-out selection of lures using only the best lures from our range. All lures are professionally rigged to suit the relevant fishing conditions and are a turnkey solution to your next fishing trip. All kits come in an easy to clean mesh bag that is saltwater resistant. Mesh bags are a very easy and convenient way to store your lures.


Williamson Jet Feather with Sonic Strip

Williamson Jet Feather with Sonic Strip

Trolls to 10kts! Jet head design gives a large bubble trail while the chrome hex head throws off a mirror flash.


Williamson Live Ballyhoo Combo

Williamson Live Ballyhoo Combo

This classic setup comes pre-rigged and ready to add extra commotion to your spread. Scoop head Sailfish Catcher adds the attraction of smoke and bubble trail to Williamson Ballyhoo, an irresistible combination for Dorado, Tuna, Yellowfin, Sailfish and smaller Billfish. Pre-rigged with 6 feet of 100 lb. line.


Williamson Live Ballyhoo Lures

Williamson Live Ballyhoo Lures

Williamson Ballyhoo lures have a unique nose construction and two nose rigging options. J-rigged baits come pre-rigged with a VMC® saltwater hook and 6 feet of 100 lb. line. Circle rigged baits come with 6' 100# mono and circle hook. This fast-trolling soft plastic lure is so realistic in color and action that you will never want to use live bait again. Troll from to 8 knots for life-like swimming action that catches all salt predator species. Each pack contains (1) rigged bait and two un-rigged.


Williamson Live Ballyhoo Spreader Bar

Williamson Live Ballyhoo Spreader Bar

The Williamson Live Ballyhoo Spreader Bar features 15 pro-rigged 'Hoos with a 2/0 crane swivel with snap-on 300 lb. line. Total length of the Williamson Live Ballyhoo Spreader Bar is 2.3 meters/8 feet.


Williamson Live Mackerel

Williamson Live Mackerel

Mackerel spell “food” to big predators like marlin, sailfish, tuna and wahoo. The Williamson Live Mackerel looks and swims just like the real thing, and can swim at six knots right out of the box.


Williamson Live Mullet

Williamson Live Mullet

The Williamson Live Mullet's lifelike swimming action and multiple rigging ports make it easy to use and versatile, meaning you can swim it on flat lines, short riggers or even downriggers.


Williamson Live Mullet Daisy Chain

Williamson Live Mullet Daisy Chain

The Williamson Live Mullet Daisy Chain consists of 5 Williamson Live Split Tail Mullets and a Live Mullet of opposite colors rigged with a 2/0 crane swivel with snap on 14 feet of 300 lb. line.


Williamson Live Ribbonfish Lures

Williamson Live Ribbonfish Lures

The Williamson Live Ribbonfish has a snake-like swimming action at 2 to 6 knots and will catch all salt predator species. Equipped with 7x7 stainless steel cable and 4x strong PermaSteel VMC® hooks. Irresistible to King Mackerel, Amberjack, Barracuda and Yellowtail.  Each package contains (2) Ribbonfish.


Williamson Live Spanish Mackerel

Williamson Live Spanish Mackerel

Williamson Live Spanish Mackerel is even better than the reel thing, designed to withstand trolling speeds of up to nine knots while still offering lifelike swimming action.


Williamson Live Split Tail Mullet

Williamson Live Split Tail Mullet

Built tough as nails, the Williamson Live Split Tail Mullet can withstand hours of trolling at three to six knots and won’t wash out like most natural baits. Plus, Williamson Split Tail Mullet are so anatomically correct that you may find yourself doing a double-take as it skips across the surface.


Williamson Live Squid

Williamson Live Squid

The Saltwater Live Series Squid can be fished on spreader bars or used as a teaser. The life-like swimming action catches all salt water predator species. Perfect for big Striper, Wahoo, Tuna, Bonito, Dorado, Sailfish and Marlin. Four unrigged bodies per pack.


Williamson Live Squid Spreader Bar

Williamson Live Squid Spreader Bar

The Williamson Live Squid Spreader Bar features 15 Pro-rigged baits with a 2/0 crane swivel with snap on 300 lb. line.


Williamson Pea Beau Lures

Williamson Pea Beau Lures

The Pea-Beau blows most other trolled lures out of the water. It is a dolphin fish specialist, but we rig with wire because wahoo just love it. The Pea-Beau also accounts for many yellowfin and southern bluefin.


Williamson Striper & Bluefish Kit

Williamson Striper & Bluefish Kit

The Striper & Bluefish Kit offers experienced and novice anglers alike the perfect collection of baits for cows and choppers. From jigging rock piles to trolling flats, there is a Williamson lure included built specially for each technique.